120 reasons
In-store and influencer campaign
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Santa Rita 120 - Labour Creative; Toronto, Canada
If you’ve got a moment, we’ve got a wine.
How do you recommend pairing a wine that goes well with any good time? Santa Rita’s 120 suits any occasion—from big celebrations to little moments at home. To reinforce its versatility, we created a campaign to showcase 120 different reasons to enjoy a glass. Writing them all might have created reason #121.
